top of page

A New Age Fashion Brand in India: Alpha & Omega

Fashion isn't just about what you wear; it's about how it makes you feel. When you slip into that perfect outfit, it's like a superpower—it can change your mood, boost your confidence, and make you feel like you're on top of the world. Alpha and Omega, a brand born from a passion for creating and a desire to provide unique experiences, understands the true essence of fashion.


A New Age Fashion Brand on the Scene_ Alpha and Omega

The journey of Alpha and Omega is a story of vision, passion, and a commitment to making people feel special with every piece they create. Founded by Deepanshi Goel, the Creative Director, and Kunal Pandey, Co-Founder, this brand is just four months old but delivers like it's been in the fashion game forever.

What sets Alpha and Omega apart from the crowd? It's their dedication to curating an experience that goes beyond just purchasing clothes. It's about the journey from seeing their campaign and learning about their products to receiving a parcel that feels like a birthday gift every time. After all, if a customer doesn't feel like it's their birthday every time they receive a package from Alpha and Omega, what's the point?


The debut collection, "Chameleon," quickly captured the hearts of their audience. The Muse dress, a limited edition piece, was a huge hit, and the Phool corset, made from Kashmiri upholstery, added a touch of uniqueness to their designs. Their recent collection, "JASHN," celebrated India in all its glory, with 80% of the fabrics being handlooms. And that's not all; they introduced menswear for the first time, receiving an incredible response. Alpha and Omega is not just a fashion brand; it's an invitation to immerse yourself in the experience of dressing up. It's about celebrating diversity and individuality, about choosing meaningful and sustainable fashion. It's about supporting local artisans and communities by sourcing, producing, and making everything in India.


More than clothing, Alpha and Omega offers a dopamine rush, good vibes, and that delightful feeling of looking in the mirror 10-12 times. It's an adventure of self-expression, self-love, and discovering your unique style.

In a world where fashion often focuses on trends and mass production, Alpha and Omega is a breath of fresh air, reminding us that clothing is not just a necessity; it's a statement of who we are. It's a reminder that we have the power to transform ourselves and our world, one outfit at a time. A New Age Fashion Brand in India A New Age Fashion Brand in India

The Latest 

Subscribe to the Imperium Newsletter!

Thanks for subscribing!

  • 3 Month Odyssey

    299₹
    Valid for 3 months
  • Best Value

    Silver Membership

    479₹
    Valid for 6 months
bottom of page